As a result of the establishment of good business relations during the 2018 business mission organized by the Czech Chamber of Commerce, our company made a decision to participate in the Beer Festival (trade fair) in Blumenau in March 2019.
As a result of the establishment of good business relations during the 2018 business mission organized by the Czech Chamber of Commerce, our company made a decision to participate in the Beer Festival (trade fair) in Blumenau in March 2019. Exactly one year after the first visit to Brazil by our sales representatives.
A group of technology producers and raw materials suppliers, who met during the mission in 2018, decided to join forces and with the help of the Ministry of Agriculture, the Ministry of Foreign Affairs and the Brazilian company Bragente to participate in the 2019 Beer Festival in Blumenau. The stand was designed in cooperation with Atelier Tsunami.
Our company was here represented by the founder Mr. Bořivoj Minář, who also had several independent lectures on the topic of „Czech Beer Culture“. The aim was to closer present long tradition of our beer culture and national treasures.
The Czech stand cause dan unprecedented response and the follow up activities were not long in coming. The main benefit was a comprehensive offer. Every visitor found what he was looking for (technologies, raw materials, design…).
